Fisker Inc.

Then we get to the independent, some might say maverick, developers and entrepreneurs.

Chief among these are James Dyson and Henrik Fisker.

Dyson knows a thing or two about batteries and motors thanks to decades of extremely successful cutting edge research and development into vacuum cleaners, fans and hand dryers and the like.

In 2015, Dyson bought SAC T3, a company that's been developing solid state technology and who back in 2014 announced that they'd achieved a battery with an energy density of 400 watt hours per kilogram, which compares very favorably to the best lithium ion batteries available today.

the ones that Tesla use in their cars, which have an energy density of 230 watt hours per kilogram.

Dyson are really going for this in a big way with a £2 billion or $2.7 billion investment in the batteries and potentially three new electric vehicles planned for release by 2020.

Henrik Fisker is an automotive designer and entrepreneur who can count the BMW Z8, Aston Martin DB9, Aston V8 Vantage and the Fisker Karma amongst his achievements.

His Fisker Inc company is developing a new vehicle called the Emotion which will use all solid state battery technology.

Now, for anybody who has them, because, you know, the owners are smart, they've figured out how to make all of that work.

But at the moment when Fisker turned off the lights, shit stopped working because it was all connected to their cloud service.

Who keeps giving that man money to like open businesses and shut them like that?

I hope somebody writes a really good book about him someday.

The car he designs, gorgeous.

business

acumen listen i think the ideas are there yeah and then his execution is just oh i have to pay suppliers oh i have to pay employees right how am i supposed to make money if i'm paying everybody else what do you mean i have to accept payment for this vehicle So, I mean, Fisker Ocean aside, what do you think this means for the used car market in 10, 15 years?

I think there's going to be a lot of paperweights sitting around.

Riding shotgun today is Matthew Debord.

He's a former reporter at Business Insider, a one-time VP at Fisker.

He's the author of Return to Glory, the story of Ford's revival and victory at the toughest race in the world.

And now he writes about Tesla on his sub stack and has a piece in the works with Slate.

The carmakers are taking this very, very seriously, as they should, and I think are doing a good job with it.

I used to work at

Fisker, which is a startup that unfortunately didn't make it.

So we launched a vehicle called the Fisker Ocean.

Check this out.

Remember the Fisker Ocean? Uh, and remember Fisker-

Oh, yeah

...

Henrik Fisker.

He was on the show many times on Cruise Control Motoring.

Um, and he, uh, sold this vehicle, the Ocean, it was gonna be the first of the big lineup of his vehicles, only for the 2023 and 2024 model years.

That's it.

Where are the other two doors?

Got the Fisker, Fisker Karma type vibes there in the rear.

Ooh.

The interior's ridiculous.

That can't be true.

It, it is amazing the number of miles those second gens do.

They've all been replaced with Fisker...

Yeah.

We're gonna see.

I'm thinking shades of Fisker.

They built some vehicles, but you know, they just got in over their head, and they still failed.

Again.

And so I just don't think I'd do it.

The deals, or screaming deals, it's like the people bu- been buying the Fisker Oceans.

Mm-hmm.

You know what that is?

Oh, I do, yep.

Yeah.

And if you buy it In a situation where you, you lease it from one of the aggregators who bought a ton of them and they're maintaining the Fisker fleet, I guess that's okay.

There's no infrastructure yet that I've seen that's trustworthy for doing the same with Polestar.

Um, now of course we've seen several fail and already go away.

Fisker.

And Lucid has held on.

Yep.